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St. Lucia
– The Ministry of Health, Wellness and Elderly Affairs, in collaboration with the Caribbean Public Health Agency (CARPHA) and the European Union, will host the official launch of the Vector-Borne Disease Public Education Campaign (VBD PEC) titled “Mosquito No More.”
The lauch will be held on Tuesday, April 29, from 9 to 10 a.m. at the conference room of the Bel Jou Hotel.
The groundbreaking campaign is a multisectoral initiative focused on strengthening national action through:
- Public Awareness
- Stakeholder Engagement
- Community-Driven Solutions
Background and Rationale
Vector-borne diseases (VBDs) remain a persistent public health challenge in Saint Lucia, exacerbated by socio-economic vulnerabilities, limited public awareness, and insufficient engagement across key sectors. While efforts exist within individual ministries, a coordinated, culturally relevant, and community-driven approach is lacking. CARPHA, in collaboration with national stakeholders, has initiated a Public Education Campaign (PEC) using a realist framework to explore what works, for whom, and under what conditions.
A recent scoping mission revealed critical gaps and opportunities in VBD prevention, including:
• Inadequate digital communication and M&E systems
• Limited integration of VBD content in school curricula
• Socioeconomic barriers to behaviour change
• Underutilization of religious and tourism sector platforms
Objective
To reduce the incidence of VBDs in Saint Lucia by launching a multisectoral public education campaign that fosters sustained behavioural change through targeted training, community engagement, and digital innovation.
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